Brand Management in a Multinational Company with P&G (7 ECTS)
P&G is back at SGH with a Brand Management course in an all new and revolutionized formula. Learn from session #1 how to build the launch strategy for an innovative brand. Digital, data & e-Commerce are high on the agenda of this course. Register now for the best brand building experience available!
WHAT YOU WILL LEARN?
During this course you will have a great opportunity to deep dive into the world of some of the biggest global FMCG brands:
- Discover real-life business cases of some of our P&G brands and participate in a series of skills building sessions.
- Learn about Brand Management from various P&G professionals.
- Get inspired by some of the top P&G Europe leaders.
- Develop a 360⁰ plan for one of the most innovative & technologically advanced brands.
Brand Management Course led by P&G managers and SGH Professor Piotr Ploszajski.
This course is dedicated to all SGH students of Master studies of all majors. There will be 6, full-day sessions (9:30-13:30). Participation in sessions is obligatory.
Apply by January 5, 2021.
More information and link where to apply is here: https://www.pgcareers.com/Brand-Management-at-SGH
Management at SGH - pgcareers.com
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